The business of monitoring, measuring and understanding social media
December 13, 2016
Enhance Your Marketing Strategies with Enriched Cultural Insights and Data, Affinio Cosméticos e Perfumaria: novos negócios com o monitoramento de mídias sociais, Seekr Customer Analytics: o guia de Big Data para vendas, Zahpee ...
October 25, 2016
Baromètre des tendances du marketing digital sur les réseaux sociaux, Digimind Building A Social Customer Care Team, Engagor The right way to use online media monitoring tools, Mediatoolkit 4 Steps to Building a Successful Social Analytics Program, NetBase Brand Study...
September 22, 2016
Canvs YouTube metrics integration. Clarabridge Clarabridge CX Analytics: expanded emotions model, industry and source-specific sentiment templates, new industry templates (banking, casinos, hospitals, merchandising, pharmaceuticals, retail, crisis management, employee feedback), global brand recognition, category templates in German. Intelligent Automation Scraawl 2.0. Linkfluence Thematic Stream Graph,...
September 7, 2016
LRW (Lieberman Research Worldwide) announced that it has acquired MotiveQuest (now renamed LRWMotiveQuest) to add social media insights to its market research and analytics services portfolio. In the announcement, MotiveQuest founder David Rabjohns points out, "Increasingly we are being asked...
August 9, 2016
Crafting a Brand Identity, Brandwatch The Top Telecommunications Companies on Social Media in Singapore and Malaysia and The Top 50 Insurance Companies on Social Media, Digimind Higher Ed: Social Media Engagement Report, Rival IQ The Social Marketer's Guide to Hyper-Targeting,...
August 4, 2016
Gnip Gnip 2.0: URL metadata; enhanced Klout enrichment; new Operators (emojis, cashtags, quoted Tweets, more); longer rules and queries; parity in operators, filtering and enrichments across products; improved reliability. Lexalytics Semantria available on Microsoft Azure. LogoGrab Image recognition in video. Revinate UI updates. Snaptrends Snaptrends...
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