Results tagged “ma”

April 15, 2014

Twitter Buys Gnip

Twitter announced that it has agreed to acquire its data-reseller partner Gnip in a bid to make its data more accessible to customers. Terms of the deal were not disclosed. Update: In its second-quarter 10-Q filing (EDGAR) with the US...

April 7, 2014

Fluid Acquires 8thBridge to Bring Social to Online Shopping

The digital shopping software and services company Fluid announced that it has acquired 8thBridge . 8thBridge is the developer of a social media discovery, marketing and analytics platform that links social media activity with online shopping. SMA's acquisitions scorecard press...

April 2, 2014

Spredfast Merges with Mass Relevance

Spredfast and Mass Relevance announced a merger of equals to integrate social media with marketing across media channels. The combined company will retain the Spredfast name. SMA's acquisitions scorecard press release Spredfast blog post Mass Relevance blog post infographic...

March 27, 2014

Lithium Announces Klout Acquisition

Lithium Technologies announced that it has acquired Klout . The company did not disclose details of the deal, which was reported yesterday to be valued at $200 million in cash and stock. Lithium plans to incorporate Klout's technology in its...

March 26, 2014

Report: Lithium Acquires Klout for $200 Million

Lithium Technologies has acquired Klout in a cash and stock deal valued at $200 million, according to a report from Fortune. An announcement is expected in the morning. Update: Lithium has announced the acquisition....

March 20, 2014

Genesys Adds to Social Media Abilities with Solariat Acquisition

Genesys announced that it has acquired the assets of the Solariat business to add to the social media engagement capabilities of its customer experience and contact center platforms. The company plans to integrate Solariat's SocialOptimizr into the Genesys Agent Desktop,...

March 7, 2014

Linkfluence Acquires TrendyBuzz

Linkfluence announced that it has acquired its competitor TrendyBuzz. The founders of TrendyBuzz will assume leadership roles in the combined company, which counts €7 million revenue in France and Germany, more than 200 clients and 70 employees. The company also...

February 19, 2014

Sprinklr Acquires Dachis Group

Sprinklr announced that it has acquired Dachis Group . Sprinklr plans to integrate the Dachis Group product portfolio within three months, which it expects to advance its roadmap by 12 months. Terms of the deal were not disclosed. SMA's acquisitions...

February 18, 2014

Expert System IPO Brings $27 Million

Expert System (BIT:EXSY) announced that its initial public offering in Borsa Italiana's AIM Italia market has raised over $27 million. The company plans to increase its investment in the U.S. market with additional staff and an office in San Francisco....

February 4, 2014

CalmSea Acquired by Coupang

CalmSea announced that it was acquired by Coupang, the fast-growing e-commerce company in South Korea, in November 2013. CalmSea combines user-level social media data with web-analytics and transaction data to create individual customer profiles for targeted marketing and market research....

January 27, 2014

Confirmit Acquires Integrasco For Social and Text Analytics

Confirmit announced that it has acquired Integrasco to add social media and text analytics to its portfolio of tools for customer and employee feedback and engagement, and market research. Both companies are based in Norway. Confirmit says it plans to...

January 22, 2014

HootSuite Acquires uberVU for Analytics Strengths

HootSuite announced that it has acquired uberVU for its strengths in social media analytics. Terms of the deal were not disclosed. HootSuite says it plans to integrate uberVU’s capabilities into the HootSuite platform in the coming months. Meanwhile, the uberVU...

January 7, 2014

MIcrosoft Acquires Parature for Customer Self-Service

Microsoft (NASDAQ: MSFT) announced that it has reached an agreement to acquire Parature to gain customer self-service capabilities for Microsoft Dynamics CRM. Terms of the agreement were not disclosed, although news reports are placing its value at $100 million. Parature...

January 6, 2014

Verint Pays $514 Million for KANA

Verint (NASDAQ: VRNT) announced that it has agreed to acquire KANA in an all-cash transaction valued at approximately $514 million. KANA is a customer-service software specialist whose 2011 acquisition of Overtone (previously Island Data) gave it a social media analysis...

December 31, 2013

The Year in M&A (and an IPO), Social Media Analysis 2013

A look at SMA's acquisitions scorecard reveals that 18 companies in social media analysis changed hands this year, down from 24 last year. After big acquisitions by Salesforce and Oracle in 2012, this year's deals are generally smaller, although both...

December 17, 2013

PITOOEY! Buys RAADR Platform

PITOOEY! Inc. (OTCBB: PTOO) announced that it has agreed to acquire the social media monitoring platform RAADR and related assets from BeanStalk Networks. Details of the all-stock deal were not disclosed. SMA's acquisitions scorecard press release...

December 17, 2013

Kantar Media Acquires Fisheye Analytics

Kantar Media announced that it has acquired FishEye Analytics , a social media analysis firm based in Singapore. Founded in 2009, Fisheye employs 14 in Singapore and its R&D center in Hyderabad. Its revenue for the year ending 31 October...

December 2, 2013

Apple Acquires Topsy in $200 Million Surprise

According to the Wall Street Journal, Apple Inc. has acquired Topsy Labs . WSJ sources say the deal was valued at over $200 million. SMA's acquisitions scorecard SMA: Topsy...

December 17, 2012

The Year in M&A, Social Media Analysis 2012

2012 has been another active year for the buying and selling of companies in social media analysis. As suppliers have taken different approaches to social media data and the market, the transactions reflected different goals. Companies bought each other for...