Results tagged “ma”

June 25, 2015

Spiral16 Joins Emfluence

emfluence announced that it has acquired Spiral16  to add social media analysis to its multi-channel emfluence Marketing Platform. SMA's acquisitions scorecard emfluence blog post Spiral16 blog post...

June 23, 2015

Augure Grows with Wisemetrics Acquisition

Augure  announced that it has acquired Wisemetrics, the developer of the free Facebook analytics tool Wiselytics. The Wisemetrics team of five has already joined Augure's R&D team in its Paris office. SMA's acquisitions scorecard announcement Augure blog post Wisemetrics blog...

June 2, 2015

Sprinklr Adds NewBrand to Stable

Sprinklr  announced that has acquired NewBrand  for its location-based customer intelligence capabilities. NewBrand's staff is expected to remain with the company, and its Washington, DC office becomes Sprinklr's newest office. NewBrand is Sprinklr's fourth acquisition of 2015, following Pluck in...

May 21, 2015

Clarabridge Acquires Engagor

Clarabridge  announced that it has acquired Engagor  to add real-time social customer service and engagement to its customer experience management suite. The Engagor product will remain available as a separate product and will be offered as part of the Clarabridge...

May 5, 2015

iAdvize Buys Bringr to Add Social Media Channels

The customer engagement specialist iAdvize announced that it has acquired Bringr  for its social media monitoring capabilities. The deal is reportedly valued at €700,000. SMA's acquisitions scorecard press release (PDF) iAdvize announcement video Bringr blog post...

April 30, 2015

Sprinklr Buys into Brazil with Scup Acquisition

In the third deal of 2015, Sprinklr  announced that is is acquiring the social media analysis firm Scup  to establish its presence in the Brazilian market. This latest step in Sprinklr's expansion push brings the company both additional customers and...

April 8, 2015

Sprinklr Acquires Get Satisfaction

Sprinklr  announced that it has acquired Get Satisfaction to extend the multi-channel customer care capabilities of its Experience Cloud platform. In a blog post, Sprinklr CEO Ragy Thomas explains the company's vision to create a single platform to link customers'...

March 30, 2015

W2O Group Acquires VinTank

W2O Group announced that it has acquired VinTank , a specialist in social media analysis for the wine and hospitality industries. VinTank's team and product join W2O's team and software suite in the deal. SMA's acquisitions scorecard press release W2O blog...

March 23, 2015

New Cision Adds Viralheat to Group

Cision  announced that it has acquired Viralheat  to add to its growing set of social media tools. In an announcement, the company said that the Viralheat technologies—available now to US customers—will be extended to the Canadian, Swedish, UK, French and...

March 5, 2015

Hottolink Acquired Socialgist

Hottolink  has acquired Effyis Inc., parent of the data provider Socialgist  and Boardreader.com. The $22 million, all-cash deal was announced in November and closed in January. Socialgist now operates as a wholly owned subsidiary of Hottolink. Hottolink (TSE:3680) is publicly...

March 4, 2015

IBM Watson Acquires AlchemyAPI

IBM  announced that it has acquired AlchemyAPI  for its Watson business. IBM plans to add AlchemyAPI's core technologies to the Watson platform and its natural language processing and computer vision services to the IBM Bluemix platform. AlchemyAPI will remain available...

February 27, 2015

Stripe Acquihires TOTEMS

TOTEMS  announced that it has been acquired by Stripe, and that the team will shift its efforts to the greater challenge of online payments. The TOTEMS marketing tools for Instagram will operate until the end of March. blog post...

February 26, 2015

Sprinklr Picks Pluck

Sprinklr  announced that it has acquired Pluck, a developer of integrated social community platforms. SMA's acquisitions scorecard blog post...

February 13, 2015

Insightpool Acquires Next Principles

Insightpool  announced that it has acquired Next Principles in a bid to link marketing and sales in social media. Insightpool plans to merge the two companies' products into a single platform, which it expects to release this summer. SMA's acquisitions...

February 10, 2015

Sysomos Regains Independence

Sysomos  announced its split from Marketwired as the two become separate companies. The companies had been together since the 2010 acquisition of Sysomos by the company then called Marketwire. Lindsay Sparks joins Sysomos as CEO. Pointing to its more than...

January 5, 2015

The Year in M&A, Social Media Analysis 2014

2014 saw 39 companies in social media analysis change hands, a big jump from the 18 in 2013. Continuing an ongoing trend, most of the year's deals involved strategic technology acquisitions or specialist firms joining bigger companies, often to add...

December 30, 2014

SeaChange Adds Timeline Labs to Video Industry Portfolio

SeaChange International (NASDAQ: SEAC), the developer of software platforms for the television and multiscreen video markets, announced that it has agreed to acquire Timeline Labs in a cash and stock deal worth up to $24.5 million. Timeline has developed social...

December 17, 2014

Brandwatch Acquires PeerIndex

Brandwatch announced that it has acquired PeerIndex for its strengths in influencer analytics and mapping. The ten employees of PeerIndex join Brandwatch to integrate their technologies and develop new products, and its office gives Brandwatch a presence in central London....

October 30, 2014

Brillio Gets SMA with Marketelligent Acquisition

Brillio announced that it has acquired Marketelligent, an analytics specialist firm and developer of the Social Fellas social media analysis platform. Brillio, a technology consultancy that spun off last year from the IT staffing firm Collabera, says it will integrate...

October 22, 2014

New Cision Adds Gorkana to Growing Group

Closely following its merger with Vocus and acquisition of Visible , Cision announced that it has acquired Gorkana Group , the media intelligence group formed from Durrants, Metrica and Gorkana in 2011. Cison says it will maintain the Gorkana brand,...