Results tagged “ma”

February 24, 2016

Sprinklr Buys Postano

TigerLogic (OTCQX: TIGR) announced an agreement to sell its Postano  business to Sprinklr  in a cash deal worth up to $2.4 million. The Portland Business Journal has more details. press release preliminary SEC filing Update, 1 April: The transaction has...

February 19, 2016

Attensity Sheds Assets

The contact-center specialist inContact (NASDAQ: SAAS) announced that it has purchased intellectual property and products from Attensity  and that some Attensity engineers will move to inContact. On its website, Attensity detailed that inContact has acquired the DiscoverCore, Analyze, and DiscoverNow...

January 28, 2016

Augure + Fashion GPS = Launchmetrics

Augure  and Fashion GPS have merged to create Launchmetrics  and serve fashion and luxury brands with a growing suite of launch-to-market tools and services. Augure contributes influencer marketing and social media analysis to the combination. Fashion GPS brings tools for...

January 18, 2016

The Year in M&A, Social Media Analysis 2015

Companies in social media analysis changed ownership 32 times in 2015, down from 39 deals in 2014. The logic underlying acquisitions continues from last year, with the majority representing portfolio plays, as more companies pursue software suite strategies. The serial...

January 15, 2016

Anexinet Acquires ListenLogic

The IT services firm Anexinet announced that it has acquired ListenLogic  to expand its portfolio of technology products and services. ListenLogic combines unstructured data from social media and other sources to support market and operational intelligence applications. The company offers...

December 15, 2015

Cision Buys PR Newswire for $841 Million

Cision  announced that it has agreed to acquire PR Newswire  in a further step toward offering a complete set of communications software and services. The purchase from UBM plc includes $810 million in cash and $31 million of preferred equity....

December 11, 2015

Facelift acquires socialBench

Facelift  announced that it has acquired socialBench to add its benchmarking and analytics capabilities to Facelift's social media management platform for marketing. The socialBench tools will remain active for existing customers. SMA's acquisitions scorecard Facelift blog post socialBench blog post...

November 2, 2015

Sprinklr Acquires Booshaka to Boost Ad Targeting

Sprinklr  announced that it has acquired Booshaka, an audience segmentation specialist that links customer data across social, web, mobile, ecommerce, and CRM systems. Booshaka's technology generates segments that can sync to Facebook and Twitter as custom audiences. Booshaka’s ten-person team...

October 16, 2015

ActSocial Acquisition Gives Linkfluence Asian Footprint

Linkfluence  announced that is has acquired ActSocial to extend its presence into China and Singapore. The deal gives Linkfluence a team of Asia-specialist data scientists and analysts, working in the region. In its announcement, Linkfluence forecast its 2015 revenue at...

October 13, 2015

interlinkONE Adds AwarenessHub to SaaS Portfolio

interlinkONE announced that it has acquired AwarenessHub  as a complementary addition to its portfolio of marketing software and services. AwarenessHub provides a social media marketing platform that emphasizes sales applications, including prospecting, engagement and analysis features. SMA's acquisitions scorecard press...

October 13, 2015

Simply Measured Acquires DataRank

Simply Measured  announced that it has acquired DataRank  to add social media intelligence to its analytics portfolio. The company will work to integrate the two products, which will remain available separately. Simply Measured plans to retain the entire DataRank team...

October 9, 2015 Takes Majority Stake in YouScan

YouScan  announced that the Russian online review operator Yell has acquired a majority ownership position from the company's earlier investors. Yell will also invest an additional $1 million toward YouScan's continued development. YouScan, which operates in Russia and Ukraine, will...

October 8, 2015

Uberall Acquires Spotistic

Uberall  announced that it has acquired Spotistic  to add location-based social media monitoring to its online presence management platform for local businesses. The Spotistic team has already joined Uberall's Berlin-based operation. SMA's acquisitions scorecard press release Spotistic blog post...

September 16, 2015

Sysomos Gets Image Recognition in gazeMetrix Acquisition

Sysomos  announced that it has acquired gazeMetrix  for its image-recognition technology and visual listening platform. The product, which has been renamed Sysomos Gaze, combines image monitoring with features for finding and contacting image owners to request permission to use their...

September 1, 2015

Simply Measured Acquires Inside Social

Simply Measured  announced that it has acquired Inside Social to add conversion and attribution metrics to its social media analytics platform. SMA's acquisitions scorecard press release blog post...

August 19, 2015

Spredfast Acquires Shoutlet

Spredfast  announced it has acquired Shoutlet  to combine the companies' strengths in the social media software market. Spredfast says the companies share complementary product portfolios and an open, integrated approach to their software, and the combination expands customers' opportunities for...

August 17, 2015

Computerlogy Joins YDM Group

Yello Digital Marketing (YDM) announced that it has acquired a majority stake in Computerlogy  to add social media technologies to its network of marketing product and service companies. The Seoul-based YDM is an ambitious, fast-growing digital marketing group with operations...

July 24, 2015

Engagement Labs Buys Keller Fay Group

Engagement Labs  announced that it has acquired Keller Fay Group to link the companies' work in social media analytics and offline word of mouth measurement. The company plans to introduce a new SaaS product based on Keller Fay's research to...

July 22, 2015

Sysomos Launches New Growth Strategy with Expion Acquisition

Sysomos  announced that it has acquired Expion  in a bet on the integrated suite strategy for social media management and analysis. The move signals a new expansion phase for Sysomos, which separated from Marketwired earlier this year. The company has...

July 3, 2015

Linkfluence Acquires Medialysten

Linkfluence  announced that it has acquired Die Medialysten, a German multimedia monitoring provider. The company plans to integrate Medialysten's traditional mass media coverage into its own Radarly platform by the end of the year. With the acquisition, Linkfluence now has...

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