The business of monitoring, measuring and understanding social media
May 9, 2011
Synthesio announced Unity, its new monitoring and engagement platform. The new platform supplements the company's existing dashboards for measurement and analysis, which remain available. blog post launch video...
May 3, 2011
Recently released research and white papers: Social & Business Intelligence: Creating the Integrated Customer Hub (PDF), Collective Intellect Understanding the Value of a Social Media Impression, Nielsen Predicting Online Buzz and Audience: The Next Step in New Market Research (PDF),...
April 19, 2011
Recently released research and white papers: Listening Beyond Keywords (PDF), PostRank The Truth About Sentiment & Natural Language Processing (PDF/Français), Synthesio State of Corporate Social Media 2011, Useful Social Media (via Michael Brito)...
March 29, 2011
Recently released research and white papers: Tendances Veille 2011, PowerOn and Sindup (via Laurent Magloire) Luxury Brands in Social Media (PDF), Synthesio Who Says What to Whom on Twitter (PDF), Yahoo Research (via Tom Foremski)...
March 22, 2011
Recently released research and white papers: Personal Data: The Emergence of a New Asset Class (PDF), Bain/WEF (via Steve Broback) Social Business Collaboration (PDF), Collective Intellect Communication Carriers: A Social Media Research Case Study, Conversition Social Media and Censorship in...
February 22, 2011
Recently released research and white papers: Putting Semantics to Work in Financial Services (PDF), Expert System IAB Social Media Measurement and Intent Guide, IAB UK Social Media in Latin America (PDF), Synthesio Global State of Social Media in 2011, Trendstream...
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