The business of monitoring, measuring and understanding social media
January 23, 2019
Companies in social media analysis changed ownership 25 times in 2018—down from 29 in 2017, but with more mergers of equals and an IPO to add interest. As usual, most transactions are portfolio plays, companies adding to their technology and...
January 10, 2019
Blogmeter Facebook Insights. MavSocial Location tagging, Facebook ad (dark post) comment monitoring. Meltwater Meltwater Mobile: new Explore tool. Salesforce Social Studio January 2019 Release. SOCi New Boost Plus (multi-page, multi-post boost tool). Spredfast Instagram video publishing, targeted Facebook video posts. Swat.io Schedule Instagram video posts ZeroFOX New mobile...
December 20, 2018
Affinio Cluster removal, upload filters, new export options. Crimson Hexagon Live dashboards. Linkfluence Instagram API changes. Meltwater Meltwater Mobile: new Explore tool. Synthesio Next-generation AI engine, new Publishers category, setup experience. Unmetric Instagram reach and impressions....
October 18, 2018
Futuri TopicPulse: show rundown, 2018 Midterms Pulse. Hearsay Click-through tracking in 1-to-1 Outreach. ListenFirst Social advertising analytics. Meltwater Dow Jones Factiva content integration. TrackMaven Social advertising analytics....
August 28, 2018
Gen Z: The TotalSocial Generation, Engagement Labs This is what filter bubbles actually look like, Graphika Agencies + Top Tier Brands: A Social Review, Infegy New Strategies in Media Relations, Meltwater Wie Netzwerkanalysen das Online Marketing revolutionieren and Schadet die...
August 14, 2018
Meltwater announced the opening of the company's own data science platform as Fairhair.ai, a service for developers and data scientists. The new service combines a knowledge graph, a collection of existing models, and the ability to train new models in...
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