The business of monitoring, measuring and understanding social media
December 31, 2014
Companies in social media analysis reported taking in over $420 million in new investments in 2014, down from last year's $465 million (both totals exclude the value of investments whose value was unannounced). Here's a recap of the year's investment...
June 26, 2014
Recently announced software updates: Actiance Socialite: French language localization; attach images to Facebook, LinkedIn, and Twitter updates; moderate and archive Tweets with images; LinkedIn profile edit API support; profile management and review workflows. Brand Embassy Workflow reports. BuzzStream BuzzMarker for...
April 8, 2014
Recently released research and white papers: Social partners in customer care: How to integrate social media into contact centres, Brand Embassy Social Listening for the Travel & Hospitality Industry, Brandwatch Social media monitoring en webcare in de bankensector, Coosto Social...
February 19, 2014
Brand Embassy announced that it has received $1 million in seed funding from Rockaway Capital and Spread Capital. The company also says it has opened offices in the U.S., Dubai, Portugal, Slovakia, Spain, and Latin America, adding to its existing...
October 3, 2013
Recently announced software updates: Brand Embassy Social CRM features. Local Measure New Insights view....
August 22, 2013
Recently announced software updates: Brand Embassy New Insights Reports (detail views of topics, sentiment and volume). Also, new collaboration features. Crowdbabble Drill-down in most reports. Gnip Profile Geo enrichment (account-level location data). Recorded Future Results indicator gauge. Sprout Social Facebook...
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