The business of monitoring, measuring and understanding social media
April 20, 2017
As part of a plan announced last year to refocus on its core language technology business, SDL is transferring its social intelligence business to Social Data Intelligence (SDI). The transaction includes a token payment of £1, and SDL will subscribe...
January 21, 2016
SDL announced its intention to sell its social intelligence and non-core businesses. The company entered the social media analysis market with its 2011 acquisition of Alterian—which, in turn, had acquired Techrigy and its SM2 product in 2009. The planned move...
May 14, 2015
Lexalytics Semantria: new wizard and GUI, updated Semantria Online Configurator. Mention New Influencer Score. SDL Updated Social Media Monitoring and Customer Journey Analytics applications, both now part of SDL Customer Experience Cloud. blog post SocialCentiv Updated Campaign Builder, inline editing, add locations by zip...
June 25, 2014
Recently released research and white papers: Finding Your Social Media Sweet Spot, Jugnoo There is Only One Language (pr), SDL Social Media Measurement For Retail Brands, Simply Measured The Future of Social Command Centers, Sprinklr The Marketing Maven’s Guide to...
June 10, 2014
Recently released research and white papers: Social Listening: Household & Personal Care Goods, Brandwatch Advanced Guide to Content Promotion, Buzzstream Guide to Social Customer Service, HootSuite The CMO’s Social Media Handbook, Peter Friedman, LiveWorld Content Finds the Customer, SDL KPIs...
March 27, 2014
Recently announced software updates: ">Bottlenose Real-time broadcast TV and radio data integration with Critical Mention. pr Crimson Hexagon New Affinities. pr Echobot New tag cloud, top media report. HootSuite Kapost integration. Moreover Newsdesk: Sentiment, MozRank, MetaCarta Facets, new analytics drilldowns,...
November 12, 2013
Recently released research and white papers: 25 Data Stories, Gnip Social Media Education: The New Edge for Success, HootSuite MomentFeed Index: Restaurant Instagram Report Q3 2013 (PDF), MomentFeed CX Playbook: Successful, Data-Driven Strategies, SDL How to Use Pinterest to Increase...
September 3, 2013
Recently released research and white papers: Social Channels of Influence in the Fashion Industry: A Consumer Study, NetBase The Modern Traveler: A Look at Customer Engagement in the Travel Industry, SDL...
May 28, 2013
Recently released research and white papers: Case Study: Waggener Edstrom, Brandwatch Teens, Social Media, and Privacy, Pew Internet & American Life Project Social Media & The Customer Experience, SDL...
May 23, 2013
SDL launched its Customer Commitment Framework, a set of performance metrics and an associated view of social media data focused on user experience. Based on models of three customer journeys—shopping, sharing, and advocacy—CCF analyzes conversations in social media that indicate...
December 12, 2011
The board of Alterian (LON: ALN) recommended the acceptance of an all-cash acquisition offer by SDL (LON: SDL), valued at around £68.4 million. In an open letter to customers and partners, Alterian CEO Heath Davies said that the deal is...
December 12, 2011
The board of Alterian (LON: ALN) recommended the acceptance of an all-cash acquisition offer by SDL (LON: SDL), valued at around £68.4 million. In an open letter to customers and partners, Alterian CEO Heath Davies said that the deal is...
November 3, 2011
Recently announced software updates: AceitaCustomizable/brandable dashboard. AlterianSM2 5.1: international UI, review site coverage, emoticon dictionary, custom sources, query builder. BrandwatchMore variables in chart builder, pop-up site/author profiles. ScupGoogle+ coverage, internal commenting. Simplify360Competitive reports for Twitter and Facebook, Facebook post analytics,...
June 2, 2011
Recently announced software updates: AlterianSM2 5.0: workflow and engagement, dashboard, languages. BrandwatchPlatform notices. CICIWOMmaster: major upgrade. IWOMcooperator: entered public beta. SysomosMAP, Heartbeat: Gender analysis for Twitter and Facebook. uberVUScheduled posts, dashboard widgets, user permissions....
May 17, 2011
Recently released research and white papers: Creating a Social Business through Listening, Alterian When Can You Say, “We Have a Social Media Strategy,” Converseon Introduction to Social Media Measurement With HootSuite (PDF), HootSuite...
May 5, 2011
Recently announced software updates: AlterianSM2 5.0: console, dashboards, expanded language detection, Greek/Hebrew sentiment analysis, search API, UI. ImpactWatchSLURP140: Twitter interaction, Klout integration, UI. Recorded FutureOverview visualization, additional filters, UI. TraackrTag-based filters, Manager user level. Trackur Twitter tools. uberVUUI....
January 25, 2011
Recently released research and white papers: Annual Survey: How Engaged Is Your Brand, Alterian Social CRM: How Companies Can Link into the Social Web of Consumers, Booz...
December 3, 2010
Alterian announced Alterian Alchemy, a framework for integrating marketing engagement across online channels. The company's individual products, such as the SM2 platform, will be updated over the next few months to integrate within the new framework and to reflect a...
November 9, 2010
Recently released research and white papers: Competition as an Opportunity: The ROI of Social Competitive Insight Across a Product Lifecycle, Alterian Praxisleitfaden Social Media Monitoring (German), MIND Business Consultants (via VICO) Echo v.2 (French), Scanblog State of the Blogosphere Presentation...
September 14, 2010
Recently released research and white papers: A New Paradigm for PR Measurement: The ROI of Using a Social Media Monitoring Tool, Alterian Social Media Governance 2010 (Germany), Fink & Fuchs (via Attentio)...
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