The business of monitoring, measuring and understanding social media
February 4, 2022
24SevenSocial, Awario, Brand24, Brandwatch, InMoment, Media Info Groep, Mediatoolkit, Notifier, PeakMetrics, PublicRelay, Tubular Labs
June 1, 2021
Introduces app integrations, post-acquisition strategy
December 8, 2020
Falcon.io, Isentia, NetBase Quid, Onalytica, Social Intelligence Lab
October 22, 2020
Circus Social, Critical Mention, Falcon.io, IQBuzz, NapoleonCat, NewsWhip, Sprout Social, Stilingue, Tubular Labs, webLyzard
February 11, 2020
2020 Digital Marketing Trends, Falcon.io Social Media Trends Report, Q4 2019, Socialbakers...
December 17, 2019
2020 Digital Marketing Trends, Falcon.io Social Media Trends 2020, Hootsuite Beer lovers social media portrait, YouScan...
October 25, 2019
Falcon.io, a division of Cision, announced that it has acquired Unmetric. The company plans to merge the Unmetric product into the Falcon.io platform, continuing its strategy of building a unified social media marketing platform. SMA's acquisitions scorecard press release Falcon.io...
October 25, 2019
Falcon.io, a division of Cision, announced that it has acquired Unmetric. The company plans to merge the Unmetric product into the Falcon.io platform, continuing its strategy of building a unified social media marketing platform. SMA's acquisitions scorecard press release Falcon.io...
September 12, 2019
SotrenderFacebook moderation. UnmetricEarned Media Value....
July 18, 2019
bc.lab New mobile app. InfluencerDB Campaign management, category filters, redesigned Insights page, estimated reach metric, Sindup Science coverage with MyScienceWork. Unmetric Outlier detection. V-tracker Google My Business integration, filters, live updating metrics. Webhose.io Filter images by geolocation metadata. YouScan Aina: new AI virtual assistant. Also, Visual Insights...
June 6, 2019
Brandwatch UI. Nuvi New sentiment engine. ReviewPro Google reviews integration. Also, Direct Response API for Booking.com reviews. Salesforce Twitter persona insights, Facebook @mentions. Sindup Broadcast TV / radio coverage. SocialFlow Mobile app: Instagram publishing. Unmetric Competitive intelligence for Hootsuite. V-tracker Dark mode, analyst permissions. Webhose.io Image recognition....
February 28, 2019
Comintelli Updated mobile app. Crimson Hexagon New Audiences module. New Knowledge SIMON: New open-source text classification tool for email and social media content. Roialty Alerts: continuous updating, geolocation. Shareablee Branded content measurement tool. Socialdraft New reports tool. Unmetric Analyze content by segment, segment KPIs, tag or download...
February 21, 2019
Echobot WZ codes for automatic industry recognition. Falcon.io WhatsApp integration. NetBase Extended history. Network Insight Audience Insights (Beta). Roialty Instagram Graph API....
January 31, 2019
Brand24 Google Reviews coverage. LogoGrab Identifying logo placement within images and videos. NewsWhip Predictive alerts. SocialHub Instagram video publishing and scheduling. Unmetric Discover: new Analysis section. Upfluence New influencer metrics panel. Zoomph Instagram mentions coverage....
January 17, 2019
NetBase Instagram Authorization Manager. Unmetric Twitter metrics changes....
January 3, 2019
Cision announced that it has acquired Falcon.io to integrate social media campaigns across paid, owned, and earned media. The Falcon.io product will remain available separately and will also be integrated with the Cision Communications Cloud. Terms of the deal were...
December 20, 2018
Affinio Cluster removal, upload filters, new export options. Crimson Hexagon Live dashboards. Linkfluence Instagram API changes. Meltwater Meltwater Mobile: new Explore tool. Synthesio Next-generation AI engine, new Publishers category, setup experience. Unmetric Instagram reach and impressions....
September 13, 2018
Affinio Cluster comparisons, exclusion filters, improved automatic cluster naming, redesigned cluster summary cards. ListenFirst Competitive Twitter video analytics. MavSocial New Social Listening module, WeChat direct messages. NetBase Instagram business channels, YouTube analytics, Reddit firehose coverage. Sindup Mobile app (iOS, Android). SOCi New mobile app. Synup Location tagging,...
May 24, 2018
Atribus Emotion metrics. Manzama Product name changes; new Publishing product announcement. Mention Mobile app updates. Quintly New Analysis section. Spredfast Vault: new credential and access management tool. Unmetric Discover: filter results by brand/group or source network, discover brands and add to groups in Analyze....
April 6, 2018
Here's what companies in SMA are saying and doing in response to Facebook's recently announced changes to Facebook and Instagram API access. Brandwatch Crimson Hexagon Curalate Dialogfeed Falcon.io Keyhole Linkfluence Socialdraft SocialFlow SocialRank Sotrender Stackla Swat.io Union Metrics Unmetric Zoomph This...
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