The business of monitoring, measuring and understanding social media
February 2, 2015
Tracx announced that it has received $18 million in a series C investment round led by Edison Partners. Existing investors Flybridge Capital, Mousse Partners, and Klingenstein, Fields & Co also participated. Tracx plans to use the money to fund staff...
December 31, 2014
Companies in social media analysis reported taking in over $420 million in new investments in 2014, down from last year's $465 million (both totals exclude the value of investments whose value was unannounced). Here's a recap of the year's investment...
December 9, 2014
TrackMaven announced that it has received $14 million in a series B investment round led by New Enterprise Associates. Bowery Capital and Silicon Valley Bank also participated. The company plans to grow its product development, sales, marketing, and customer success...
December 8, 2014
KPMG Capital announced that it has taken an unspecified "substantial equity stake" in Bottlenose and licensed Bottlenose Nerve Center for use by KPMG member firms. KPMG acquired WiseWindow in 2012. press release Bottlenose blog post...
November 13, 2014
Rival IQ announced that it has received $1 million in new investment from a group of venture firms and individual investors. The company says the money will be used to support continued sales growth and product development. Existing investors participating...
October 23, 2014
Zignal Labs announced that it has received $10.7 million in its Series B funding round, which it plans to use for continued expansion in leadership, sales, and engineering functions. The round was led by existing investors Andy Ballard of Figtree...
October 15, 2014
Geofeedia announced that it has raised $3.5 million in a Series A financing round led by Hyde Park Venture Partners. Blue Vista Ventures and Glade Brook Capital also participated in the investment along with angel investors Tim Kopp, David Gupta...
September 25, 2014
HootSuite announced that it has closed a $60 million financing round, bringing its total financing to $250 million. The company says the round was led by "a prominent global institutional investor," with participation by existing investors Accel Partners, Insight Venture...
September 8, 2014
Venuelabs announced that Salesforce has placed a minority investment with the company. Venuelabs develops analytics and engagement tools for retail and restaurant brands with physical locations. blog post...
September 4, 2014
HootSuite announced that it acquired Brightkit in July and has developed its product into the new HootSuite Campaigns, a platform for building and managing marketing campaigns in social media channels. Meanwhile, the Wall Street Journal reports that HootSuite has received...
July 22, 2014
Quantifind announced that it has raised $12 million in an investment round led by Comcast Ventures and Iris Capital. The company plans to scale up by applying the investment to product development, sales and client services. Quantifind links social media...
July 16, 2014
The social customer service specialist Conversocial announced the addition of $5 million to its current round of funding, bringing the total round to $9.4 million. The latest investment was led by Octopus Investments and included Matt Arnold and DFJ Esprit....
July 15, 2014
NetBase announced that it received $10.2 million in a series D round that brings the company to a total investment of $51.8 million. The round included SAIF Partners and existing investors Thomvest Ventures, Altos Ventures and WestSummit Capital. press release...
July 10, 2014
Engagement Labs (TSXV:EL) announced that it has raised $4.3 million in a private placement of shares and purchase warrants. While stating that the money will be added to general working capital, the company reiterated its announced intention to pursue an...
July 9, 2014
Wayin announced that it has received $13.1 Million in a series C investment round led by US Venture Partners. The company plans to use the money for international growth and expansion of its engineering team. The new round brings the...
June 4, 2014
Germin8 announced in late March that it received a $3 million investment from Kalaari Capital. Germin8 plans to use the investment to support the continued development and marketing of its Explic8 social media analysis platform, as well as to expand...
May 22, 2014
Brandwatch announced that it has received $22 million in an investment led by new investor Highland Capital Partners Europe. Nauta Capital and other existing investors also participated in the round. With its revenue growing at more than 100% per year,...
May 14, 2014
Ditto Labs announced that it has raised $2.2 million from individual investors in the media, technology and advertising industries. Ditto's visual search engine is designed to identify brand images in photos shared publicly through social media channels. press release...
May 14, 2014
Attensity announced that it has received $90 million in equity financing from an international private equity fund and financial advisor company. The company also announced the appointment of its Chairman, Howard Lau, as CEO. press release...
April 29, 2014
Sprinklr announced that it has received $40 million in a Series D round of funding led by ICONIQ Capital. Battery Ventures and Intel Capital also participated in the round. Sprinklr also announced a social paid media management module, which will...
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