The business of monitoring, measuring and understanding social media
August 19, 2015
Spredfast announced it has acquired Shoutlet to combine the companies' strengths in the social media software market. Spredfast says the companies share complementary product portfolios and an open, integrated approach to their software, and the combination expands customers' opportunities for...
May 19, 2015
Optimiser le parcours client en analysant les prises de parole digitales, Dictanova What Americans Care About Most, April 2015, Evolve24 Special Bulletin: Advice from #LESM Experts (access limited), Geofeedia Social Network Guide, LiveWorld The Savvy PR Pro’s Guide to Media...
April 9, 2015
Actiance Socialite: faceted search of historical data, Facebook API 2.x integration, new life events and alerts. Pulsar New owned channel analytics module, CORE. Reador New Hootsuite plugin. Rival IQ New analytics dashboard, top social content reports now cross-channel, Buffer and Hootsuite integration. Spredfast New Intelligence...
November 11, 2014
Recently released research and white papers: 2014 CMO Influence Study, Appinions / Forbes Social Listening in Practice: Command Centers, Brandwatch How to Create a Weekly Social Media Report and How Major Brands Grow Their Social Media Audiences, Simply Measured Trendology:...
October 9, 2014
Recently announced software updates: Actiance Socialite: edit/review profiles, bulk upload. Digimind Digimind Social: new influencer metrics chart. Hootsuite Flipboard integration. Netvibes New Hierarchical Dashboarding. Olery New Hotel Review Data API. SocialFlow New Listen module, Instagram integration. Spredfast Conversations: major redesign....
July 1, 2014
Recently released research and white papers: Discovering the Web’s Hidden Alpha: How the Buyside Can Make Full Use of Online Information, Eagle Alpha Impact of Social Media on News, ING How to Build a Better Twitter Content Calendar, Simply Measured...
May 22, 2014
Recently announced software updates: Crimson Hexagon New HootSuite app. pr Fliptop Redesigned UI. HootSuite Pinterest Business Insights, Pinterest Follower Growth, Compare Pinterest Boards, Per Pin Metrics. Also, Crimson Hexagon integration. Linguamatics I2E 4.2: integrated charting and graphing, integration with enterprise...
May 16, 2014
Spredfast launched Spark, a platform to help marketers monitor, discover and engage in online conversations as they occur. press release blog post...
April 24, 2014
Recently announced software updates: Introhive Account analytics, trend and activity intelligence, One Click Sync to Salesforce. Locowise Competitive benchmark report, content analysis. Spredfast Spredfast Performance Index ThoughtBuzz Omnio G: next-generation platform. Facebook, Instagram support. pr...
April 2, 2014
Spredfast and Mass Relevance announced a merger of equals to integrate social media with marketing across media channels. The combined company will retain the Spredfast name. SMA's acquisitions scorecard press release Spredfast blog post Mass Relevance blog post infographic...
March 25, 2014
Spredfast announced its Spredfast Partner Program, through which it is integrating its social media management system with multiple specialist tools. The company listed Actiance , Adobe Omniture, Bazaarvoice, Bit.ly, Brandwatch , Crimson Hexagon , Google Analytics, Kenshoo Social, Klout ,...
January 3, 2014
Spredfast announced that it has raised $32.5 million in an investment led by Lead Edge Capital. Spredfast says its revenue tripled from 2012 to 2013 and plans to use the investment to support continued growth through talent acquisition, product development...
October 17, 2013
Recently announced software updates: Brandwatch Twitter Channels (Twitter account activity monitoring). eCairn Filter and sort by audience reach, Neighborhood Mapping, updates to expression scoring and influencer ranking methods. Gnip Data consumption reports and alerts, hard data volume caps. HootSuite Retweet...
August 27, 2013
Recently released research and white papers: Case Study: the Social Studies Group & Pharmaceutical Research, Brandwatch State of Social Media in Japan, Dachis Group Social Media Pocket Guide, Spredfast How to Build a Global Passion Brand, Social@Ogilvy (using Visible )...
June 27, 2013
Recently announced software updates: Feedback Ferret New text analytics engine, individual dashboard views, new filtering options. Lexalytics Salience 5.1.1: extract sentiment from composite words, emoji parsing, automatic categorization with concepts from Wikipedia, HTML scraper, improved results for facets and attributes,...
June 13, 2013
Recently announced software updates: Netvibes Rules-based categorization. Spredfast Kenshoo Social integration. Vintank Vintank 3.0 (closed beta): major upgrade, new service for restaurants. Visible Tag folders and icons, filter by tweet type, share of voice for tags and categories, expanded reach...
February 5, 2013
Recently released research and white papers: Marketing Through Trust: Leveraging Influence in the Customer Purchasing Process, Appinions China's Social Business Development Road Map, CIC CMO Guide to Super Bowl Marketing, Networked Insights Social Business Textbook, Spredfast...
February 5, 2013
Spredfast announced that it has received $18 million in an investment round led by new investor OpenView Venture Partners. Existing investors Austin Ventures and InterWest Partners also participated. In its announcement, Spredfast reported 400 percent revenue growth and a doubling...
January 24, 2013
Recently announced software updates: Recorded FutureCompare events by language, compare events tear over year. Simply MeasuredNew Google Analytics reports: Social Traffic, Tweet-To-Site Analysis, Blog Performance, Landing Page Analysis, Users Driving Visits, Traffic Source Analysis. SpredfastBazaarvoice integration ThismomentYouTube Channel Insights, Google+...
October 11, 2012
Recently announced software updates: AceitaExcluded items view. BuzzNumbersVolume estimates for search terms, updated report templates. SpredfastLinkedIn company pages and targeted status updates. SysomosHeartbeat: Facebook, Twitter engagement updates; Facebook Insights data, private messages, Top Posts report, Tweet images. ThismomentDEC4: UI, Facebook...
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