The business of monitoring, measuring and understanding social media
January 18, 2016
Companies in social media analysis changed ownership 32 times in 2015, down from 39 deals in 2014. The logic underlying acquisitions continues from last year, with the majority representing portfolio plays, as more companies pursue software suite strategies. The serial...
December 11, 2015
Facelift announced that it has acquired socialBench to add its benchmarking and analytics capabilities to Facelift's social media management platform for marketing. The socialBench tools will remain active for existing customers. SMA's acquisitions scorecard Facelift blog post socialBench blog post...
January 26, 2012
Recently announced software updates: ActionlySocial Stream. BrandwatchMap view, history comparison chart. MoreoverIncreased forum coverage. MutualMindMutualMind 1.7.9: workflow improvements. NM Incite (PDF)BuzzMetrics Exchange (powered by uberVU): language detection, collaboration, workflow, city-level geolocation Simply MeasuredUI refresh. SynthesioMajor update. TeezirUI redesign, rebranding, sentiment...
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