The business of monitoring, measuring and understanding social media
October 7, 2010
Recently announced software updates: Crimson HexagonUI, reporting, visualization, charts, category grouping, content submission API, expanded source coverage. MutualMindMutualMind 1.4.0: keyword-level analytics, implied AND operators in queries. NetBaseConsumerBase: trending adjusted percent change....
August 31, 2010
Recently released research and white papers: Master Social Media Marketing and Measurement, Coremetrics Wireless/Mobile Industry Analysis, Crimson Hexagon...
August 3, 2010
Recently released research and white papers: Chinese Consumer Report 2010, Roland Berger and CIC The Nine Essentials of Online Opinion Monitoring, Crimson Hexagon Using the Internet as a Market Research Database, Onalytica...
July 23, 2010
Recently announced software updates: BrandwatchChart component enhancements, new sentiment classifiers, improved Twitter coverage, UI tweaks. Crimson HexagonTwitter firehose integration. GnipGoogle Buzz firehose integration. Also supported by Collecta, OneRiot, PostRank, and Superfeedr. MutualMindMutualMind 1.3.2: near-real-time sentiment analysis, hourly activity charts, user-modified...
July 15, 2010
Recently announced software updates: NetBaseConsumerBase: more sound bites, grouping of similar emotions and behaviors, companies and products, improvements to the highlight widget. ObjectiveMarketernew UI, follower/fan management, new reporting interface, APIs. OvertoneOpenMic 5.3: hybrid text analysis engine, multiple word analyses and...
April 5, 2010
Crimson Hexagon announced that it has filled a $2M Series A-2 funding round . Golden Seeds led the round that includes Beacon Angels, New York Angels, Angel Investor Forum and Zelkova Ventures. Also, Scott Centurino has replaced co-founder Candace Fleming...
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