The business of monitoring, measuring and understanding social media
March 13, 2018
Content Trends 2018, Buzzsumo The 2018 Ultimate Guide to Building a Brand Newsroom, NewsWhip US Brand Report, Quintly Social Index 2017, SentiOne The State of Social Media in the U.S. in 2017, Shareablee Bad Buzz 2017: rétrospective et enseignements, Visibrain ...
January 8, 2018
Companies in social media analysis changed ownership 29 times in 2017—up from 20 in 2016, though some unusual transactions fuzzed the count. As usual, most transactions are portfolio plays, companies adding to their technology and services capabilities. Serial acquirers were...
December 14, 2017
Brandwatch Vizia: BuzzSumo Trending Now widget. Also, new Sina Weibo data plans. Digimind Digimind Social: new estimated reach metric. Union Metrics Improved Instagram account checkup....
October 10, 2017
Brandwatch announced that it has acquired the content marketing specialist BuzzSumo. The company plans to continue and expand the BuzzSumo product line, as well as to incorporate BuzzSumo influencer and content performance data into Brandwatch products. SMA's acquisitions scorecard press...
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