The business of monitoring, measuring and understanding social media
June 21, 2016
Social Insights: The Retail Industry, Brandwatch The State of Social Marketing 2016 and The Quick Guide to Social Media Attribution Models, Simply Measured Sports and Social Media: Building a Loyal and Engaged Fanbase using Social Listening, Talkwalker ...
June 14, 2016
Transformation Omnicanal: Réinventer la collaboration métier pour tenir la promesse client, Akio Social Insights: The Public Sector, Brandwatch Personalization not Points: Understanding the Language of Loyalty, Clarabridge / Metia Group The CMO & The Rise of Social Insights, Insightpool The...
May 31, 2016
Social Listening in Practice: Competitive Intelligence, Brandwatch 2016 Buyer's Guide to Social Analytics, Simply Measured Achieving New Product Awareness Through Social Media Outreach, Tracx Spirituosenmarken im Social Web, Webbosaurus ...
May 24, 2016
L’art de la guerre digitale: Survivre et dominer à l’ère du numérique, Caroline Faillet (Bolero ) B2B Industry Spotlight: Chemical Connections, Brandwatch O que você precisa para revolucionar sua campanha eleitoral no meio digital, Seekr ...
May 10, 2016
B2B Industry Spotlight: Engineering Social Efficiency, Brandwatch Facebook Reactions Study, Quintly Como plataformas de SAC 2.0 contribuem para um atendimento mais eficiente, Seekr Pharma Connects on Social: Top 20 Pharmaceutical Companies on Social Media in 2016, Talkwalker ...
March 29, 2016
Social Listening in Practice: SEO and Content Guide, Brandwatch Social Listening for Universities and Drug Safety Monitoring: Pre and Post-Marketing, Digimind How to Show Social Media Results to Your Clients and Beyond Engagement: The Social Metrics You Should Measure, Simply...
March 22, 2016
Uncover an Audience's Affinities for Insight-Driven Campaigns, Audiense B2B Industry Spotlight: Agriculture and Food Production, Brandwatch Validating Existing Audience Segments and Identifying New Profitable Segments, People Pattern 6 New Ways to Use Social Media Analytics for FMCG Companies, Talkwalker ...
March 17, 2016
Brandwatch New Query Wizard. Clarabridge Clarabridge CEM Analytics and Engagor: Image recognition from Ditto . Meltwater Facebook topic data. Sentiment WeChat and Line integrations. Socedo New lead-gen reports from Salesforce, Marketo and HubSpot integrations. YouScan Removal of user limits on all accounts. ZoomSphere Facebook Reactions analytics....
February 23, 2016
Carlsberg: Reputation is Always Evolving, Alva Social Insights: The Automotive Industry, Brandwatch Bricophone case study, iAdvize Super Bowl 50: The Social Story, Oracle How to Create a Monthly Social Media Report, Simply Measured The First Steps for Social Media Monitoring:...
January 28, 2016
Brandwatch Improved Hootsuite integration: Rules, Author Lists and Categorization in Hootsuite dashboard; Hootsuite workflow support in Brandwatch column, Query groups streams. Also, new Net Followers component. Geofeedia Periscope, Vine, VK coverage; image recognition; engagement tools. video YouScan Filter by country....
January 26, 2016
Case Study: Miss Earth South Africa 2015, amaSocial 5 Geheimnisse erfolgreicher Social Media Frühwarnsysteme, bc.lab The Hidden Value of a Social Strategy, Brandwatch Infinite Possibilities: Understanding Public Opinion Online, BrightPlanet Brand Passion Report: Luxury Brands 2016, NetBase Examining Governmental Use...
January 19, 2016
Social Insights on the Telecommunications Industry, Brandwatch Serving the Social Traveler, Conversocial Social Media Metrics Map, Simply Measured Why Managing Social Media is Crucial in the Event of a Data Breach, Sprinklr Using Social Insight for Competitive Analysis, Sysomos Win...
December 22, 2015
Holiday Shopping Social Report, Brandwatch For Marketers, It's Time for Hi-Def Audiences, Networked Insights How to Conduct an End-of-Year Social Media Audit, Simply Measured The Iconic Image on Social Media: a rapid research response to the death of Aylan Kurdi,...
December 10, 2015
Affinio Discovery: free Twitter follower segmentation site. Brandwatch Bespoke reports from Facebook topic data. Also, new Signals Mobile app. Ditto Automatic object and context tags. MutualMind New Daily Campaign Summary report. ScribbleLive Hootsuite integration. Sendible Twitter follower demographics, redesigned scorecard, Sent Messages report. Sprout Social Message tagging....
December 10, 2015
The Swiss marketing agency Goldbach Interactive has posted the results of its annual review of social media monitoring tools. Companies making the top 10 list this year are Brandwatch , Buzzcapture , Engagor , Linkfluence , Media Focus , Oracle , Synthesio , Sysomos , Talkwalker and VICO ....
December 8, 2015
7 Schritte zum perfekten Social Media Monitoring Set-Up, bc.lab Social Listening in Practice: Social Selling, Brandwatch Forum delle Eccellenze report, ROIALTY Reputation and Crisis Management Techniques for the Enterprise, Sprinklr The Marketer's Guide to Mastering Influencer Engagement, Traackr How to...
December 3, 2015
Brandwatch Copy and use projects from Insights Central. Crowdbabble Reports in Spanish and Portuguese. Locowise Slack integration for reports delivery. Mention Redesigned influencer dashboard. Pulsar Pulsar Vision: image analysis and tagging. Simply Measured New Twitter metrics: actual impressions and URL clicks. Sotrender Instagram Analytics. Sysomos New Sysomos Expion...
November 24, 2015
Social Insights on the Telecommunications Industry, Brandwatch Global Market Intelligence Survey 2015, M-Brain How to Uncover New Opportunities Using Social Data, Tracx ...
October 29, 2015
Brandwatch Vizia: new app framework, weather and Google Analytics apps. Engagor Redesigned Inbox. Geofeedia New Twitter/Instagram engagement. Nexalogy New demographics reports, sentiment analysis. Nuke Suite Updated Convert section, new poll builder. Pulsar Improved filters: basic, advanced, tags. Snaptrends New Time Analysis chart. Socedo Organic lead export. Socialbakers New tools:...
October 29, 2015
Brandwatch announced that it has received $33 million in a series C investment round led by Partech Ventures. Existing investors Highland Europe and Nauta Capital also participated. The company plans to apply the money to technology and product development, additional...
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