The business of monitoring, measuring and understanding social media
October 6, 2015
Social Insights on the Luxury Fashion Industry, Brandwatch Predicting Future Trends in the Television Industry, Digimind The Rise of the Visual Web. And How It’s Changing Everything (Again) for Marketers, GumGum Lessons Learned: Social Media Monitoring during Humanitarian Crises, ACAPS...
August 27, 2015
GumGum introduced Mantii, a social media monitoring tool based on its image-recognition technology. Mantii initially covers Twitter, Facebook and Instagram, and it provides image collection, photo sentiment and metadata analysis. The platform also includes in-line engagement and campaign management features....
May 29, 2015
GumGum announced that it has received $26 million in Series C financing led by Morgan Stanley Expansion Capital. Existing investors including NEA, Upfront Ventures and First Round Capital also participated in the round. The company plans to use the money...
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