The business of monitoring, measuring and understanding social media
December 17, 2012
2012 has been another active year for the buying and selling of companies in social media analysis. As suppliers have taken different approaches to social media data and the market, the transactions reflected different goals. Companies bought each other for...
December 14, 2012
Ninestars Information Technologies announced that it has acquired the German media-monitoring software company NEWBASE, expanding its software portfolio and gaining a local presence in Europe. SMA's acquisitions scorecard SMA: Ninestars press release...
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